A Quote by Thomas O Staggs
With more [distribution] channels, it's important to have 'must-have' content and brands that cut through the clutter.
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The introduction of new technology is always disruptive to existing markets, particularly to content/copyright owners who sell through well-established distribution channels.
The value of content seems to get higher as the number of distribution pipes increases. The more distribution companies that want to be the top choice of consumers, the more they will pay for the content.
There are literally tens of thousands of very good content providers in the world that don't distribute their content through TV channels.
The next evolution of content marketing is not more content; it's better distribution.
Once committed to fight, cut. Everything else is secondary. Cut. That is your duty, your purpose, your hunger. There is no rule more important, no commitment that overrides that one. Cut. Cut from the void, not from bewilderment. Cut the enemy as quickly and directly as possible. Cut decisively, resolutely. Cut into the enemy’s strength. Flow through the gaps in his guard. Cut him. Cut him down utterly. Don’t allow him a breath. Crush him. Cut him without mercy to the depths of his spirit." -Richard Rahl
There is an explosion of information happening, yet people demand quick access to relevant content that cuts through the clutter.
We saw simply distribution was changing, content, premium content, premium stars; we're going to be able to do more in the world as it evolves.
Some kind of clutter is difficult - letting go of things with sentimental value, sifting through papers - but some clutter I find very refreshing to clear. I drive my daughters nuts because I'm always wandering into their rooms to clear clutter.
The legal relations between the individual and the community which arise out of the production and distribution of property, comprise by far the greater, and more important, part of the law; subtract these and very little content would be left.
A society which is mobile, which is full of channels for the distribution of a change occurring anywhere, must see to it that its members are educated to personal initiative and adaptability.
For content creators, it's really important to be honest. Your audience will appreciate if you're stingy with the brands you work with.
Digital piracy needs to be addressed. Without content protection, investment in content can't be supported. We need secure distribution. If you (telecommunications equipment and software makers) help us, we will make it easier for you to distribute our content.
Content films necessary don't go by the content, they go by the emotions. Content films are about content whether you want to portray the content or sell it through humour, through seriousness, is a choice of the filmmaker.
When I say to beware of the 'Fauci Ouchi,' it is a way to cut through the clutter and communicate that the heavy hand of government should never threaten you with taking an injection you may be skeptical of or are unwilling to take.
What we see is that we actually have digital channels through which the customers interact, but we also take the absolute brick channels, which is the branch, and convert that experience into a more digitised experience.
I do not think it is any benefit for artists or fans to have all the new, wide distribution channels in the online world controlled by those who have controlled the old, narrower ones, .. This is especially true if they achieve that control by leveraging their dominance in content or conduit space in an anticompetitive way to control the new, independent music services that are attempting to enhance the consumer's experience of music.
