A Quote by Todd Haynes

A key part of the process for me is having screenings: not official test screenings, just gatherings of people, some I know and some I don't. We ask what is working and what isn't. So it's not as if I'm shutting out input.
I love test screenings. Some directors don't, I know. But I love it. I think it's because I come from the theatre and in the theatre, previews are where you really have to listen to the audience and really feel how they're responding. I found our test screenings incredibly useful.
I'm the biggest proponent of test screenings now. There's two ways to face test screenings. For dramas, I don't know if I would rely on them as much, although I still think you need them, because you're making a movie for an audience at the end of the day. But with comedy... You could go through a script or anything I ever worked on, where you go, "This is hilarious," and you put it in front of people and you get nothing. And then the other side of it, is something you're like, "I think this is really stupid," and it gets a giant laugh.
My experience of test screenings is that you don't know what kind of mood people are going to be in, and sometimes the studios accept what Joe Blo says - and this guy could just be a frustrated filmmaker, or not paying attention.
Yeah, we definitely have screenings; we just don't have screenings out on the street. We bring in - it starts internally, so its people who work at Bad Robot, then it starts going to our friends outside of Bad Robot, and then it starts going to friends of friends outside so we get really fresh people who don't have to pretend to like us.
I think test screenings with an audience are useful because they have no dog in the fight, they just say how they feel.
I believe in the value of test screenings.
More than 90 percent of what Planned Parenthood does nationally is preventive care - including cervical cancer screenings, breast cancer screenings, and family planning - mostly for women with low resources and income below the poverty line.
When you write something, at first you might feel very defensive and protective of every single thing, but after a while, you just see what works and what doesn't. Sometimes you do test screenings, and an audience tells you that, or sometimes you eventually just go, 'Let's cut the joke out.'
Those of us who make films try to make something that we're feeling and that we would like. Then we just hope an audience responds the same way. It's very important to have the electrical circuit made, but I don't have control over how people feel when they flip the switch. So the whole idea of marketing research and test screenings is just foreign to me.
I'll literally pay three Hollywood readers who don't know me to read my scripts under the radar and give cold comments. And at the early screenings of my movies, I'll hand out questionnaires that can be filled out anonymously so people can be brutally honest because, to your face, they won't be.
We couldn't afford test screenings. This is a relatively low-budget movie [Don Jon]. But what we did have was the festival circuit.
I think the purpose of test screenings is different for the studio and for the filmmaker. For the studio, I think they want to know whether the film works or not.
I've seen my own films close to a thousand times in one form or another. When you edit them. When you shoot them. Then you run them over and over again for sound and music. Then you'd go to premiere screenings, and have to do promotional screenings in other cities. I can't watch any of my old films.
So many state Republican governors and legislators are defunding Planned Parenthood and shutting down clinics that not only provide a safe abortion but HIV testing, cancer screenings, and so much else that women have every right to access, which is harder if you are unemployed or you are a low-income woman that's part of the real service that Planned Parenthood provides.
Some Nickelodeon executives were worried about backing an animated action show with a female lead character. Conventional TV wisdom has it that girls will watch shows about boys, but boys won't watch shows about girls. During test screenings, though, boys said they didn't care that Korra was a girl. They just said she was awesome.
I like test screenings. I like to see a movie with an audience of strangers. I think it tells you a lot.
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