A Quote by Vijay Krishna Acharya
You can't think of a franchise from day one. It starts with the audience accepting the idea.
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When Paul Heyman came and gave me the whole idea for the character, 'The Franchise,' I remember the NFL was just starting to classify one of their players as the franchise player. So that was the whole idea, that 'The Franchise' was the franchise player for ECW.
I think what kind of destroyed the franchise, in some ways, was ego and vanity. When that element of ego and vanity that's sitting there in the franchise right now gets pushed aside, I think the whole thing could be re-tooled. I think it's the type of franchise that has years in it, and has lots of legs.
The Sophists had this idea: Forget this idea of what's true or not—what you want to do is rhetoric; you want to be able to persuade the audience and have the audience think you're smart and cool. And Socrates and Plato, basically their whole idea is, "Bullshit. There is such a thing as truth, and it's not all just how to say what you say so that you get a good job or get laid, or whatever it is people think they want.
In art, one idea is as good as another. If one takes the idea of trembling, for instance, all of a sudden most art starts to tremble. Michelangelo starts to tremble. El Greco starts to tremble. All the Impressionists start to tremble.
After the first one [Twilight], people started referring to it as a franchise, but a franchise is a Burger King or a Subway. It's not a movie. The people who start to say it are generally the people who are making money off of it. They love it when something becomes a franchise. But, as an actor, I think it's scary.
I'm an intensely competitive guy who is driven by the idea that accepting mediocrity or accepting defeat is not the way you succeed in life.
The problem is never the audience, it has always been the distribution. The digital space is proof that the audience is quite accepting.
I think that 'Fox & Friends' audience is going to increase. That franchise in the morning is very important to any television operation because they make money.
change starts at the bottom. I think we're disempowered by the idea that it starts at the top, when really change is like a tree. It does start at the bottom.
The good thing about New Orleans is that, overall, it's an accepting place. It's accepting of eccentricity, it's accepting of excess, it's accepting of color, in the sense of culture, not necessarily in the sense of race.
After the first one [Twilight Saga movie], as soon as people start referring to something as a franchise. A franchise is a Burger King or a Subway. It's not a movie. The people who start to say it are generally the people who are making money off of it. That's how they refer to it. They love it when something has become a franchise. But, as an actor, I think it's scary.
I think it's great to be a part of a franchise that is successful. Any franchise is successful because it's a continuation and people have seen it.
As a producer, it starts when I talk about privacy and silence. It starts before anybody believes in it. And I think that's, you have to have a real sense of self, and in order to push things through. And so often, what's interesting, is how many people dismiss an idea that eventually everybody [gloms] onto. So to me it's, that's what I mean by hard.
I think movie and television companies are in the business of making money, and if you have a franchise, eventually you'll want to exploit that franchise and revisit it. So I assume at some point someone will do another story in the 'Lost' world.
Once the audience has to use themselves to cross the distance to the character, that's what's really exciting. That's when it starts to be a discussion between the art form and the audience, and that's fun stuff.
Some days I'll have good starts, and some days I'll have bad starts. I'm really focusing on having more good starts than bad starts, and I traditionally do. But I would hate to make it all the way to the Olympics and have a bad starting day.
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