A Quote by Vijay Krishna Acharya
Attention spans are so limited and ticket prices so high. We're anyway in a business of manipulating emotions. But each film needs to be positioned truthfully so that people don't feel cheated.
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In India, multiplex ticket prices are high; therefore people are a bit hesitant. The ticket price for a newcomer's film is the same as a Shah Rukh Khan or a Salman Khan film. Why would people pay, say Rs 400, for a newcomer's film when they can watch a Shah Rukh Khan film at the same price?
I really ought to try and make a film that's a bit more cynical. But I don't think I'd know how to do it. I think what it is, is that if you're a film director, you're basically there because you enjoy manipulating people's emotions.
Being effective at social media, whether for business or personal use, means capturing people who have short attention spans. They're only a click away from a picture of a funny cat, so you have to make your thing more compelling than that cat. And that can be a high bar.
As a woman, absolutely, I have had to deal with people making advances at me, but not just people from the business of film industry but people across different professions and different strata. I think it has a lot to do with power; it is not only limited to the film business.
Ticketmaster does not set prices. Live Nation does not set ticket prices. Artists set ticket prices.
I feel sympathy for the working class lad. I've always championed about ticket prices and try to equate that to people's salaries.
We live in a time of short attention spans and long stories. The short attention spans are seen as inevitable, the consequence of living our lives in thrall to flickering streams of information. The long stories are the surprise, as is the persistence of the audience for them.
Republicans are calling the Bush-Cheney ticket the 'Wizard of Oz' ticket. One needs a heart and the other needs a brain.
There's time limits on how long people's attention spans will work. There's six weeks in each territory that you're really famous, then you, thank god, disappear again.
You can't tell me you can make any system or country work with low wages and high prices, and high wages with high prices don't mean anything when the prices eat up the wages and don't leave anything over.
We value doing things grassroots, even at this level. That means no real high ticket prices or meet-and-greets and all that kind of stuff.
In a film we have limited time and space to say what we have to, hence the visual language and brevity needs to be paramount. In a novel, however, we can dissect each thought and emotion and build on it.
I think the business of writing a great deal of it is the business of paying attention to your characters, to the world they live in, to the story you have to tell, but just a kind of deep attention and out of that if you pay attention properly the story will tell you what it needs.
'Baaghi 2' opened in less than 5,000 screens and its ticket prices were also not high, as it's not a festival season release. Yet, it has made the kind of money that has shocked the trade.
The challenge of nonfiction is keeping the attention of a reader over span of time, and to keep the quality of the writing as high as it needs to be to keep people's attention.
Everything evolves naturally in life. It's not limited to beauty or music. The more experience you get, the more you find out about yourself. Everything becomes more and more an expression of the real you. I can play different characters. Sometimes I feel tomboy or glam or playful. When you perform, you can convey emotions differently, and your look can reflect each of those emotions.
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