A Quote by Vikramaditya Motwane
Indian audience has a mindset that a movie which does well at film festivals will necessarily be slow and boring.
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Film festivals are a great vehicle for gaining an audience for your film, for exposure for the talent in the film and for the film makers to leverage opportunities for their films. I love the energy that film festivals bring.
I have produced my first film titled 'BMW.' It is a thriller, which has been made keeping in mind the international audience and Indian as well. It is an intelligent thriller and well-made, which will hopefully be appreciated in the international circuit.
I think that film festivals, we're very often given to understand, are about filmmakers and about films and about the industry of filmmaking. I don't believe that they are, I believe that film festivals are about film audiences, and about giving an audience the encouragement to feel really empowered and to stretch the elastic of their taste.
Bloomberg does not cater to the Indian audience. It does display Indian stock indices, and during trading hours has a ticker tape of Indian stocks running across the bottom, but then so do most of the news channels.
'Newton' is a very Indian film but resonates with people all across. And that's the reason it got great response at the film festivals.
People ask 'How does doing a film compare to doing an ad?' Well, when you're doing a commercial you don't have to sell tickets. You have a captured audience. Which is actually completely rare and great; it gives you a lot of freedom. When you make a film, you have to do advertisements for the film.
The kind of sleep that I had during my own film [Certified Copy] screening in Cannes is different. It's not because of the specificity of the film. It was because of my relationship as an author to this film. Usually when I take my films to festivals, I feel incredibly anxious about them. I wonder how it will be received, how the audience will react. I feel deeply responsible for them. Whereas this time, I didn't have that responsibility on my shoulders.
There are some actors that are great stars and storytellers, but not necessarily good actors. I'm talking about some - not all - of the people you see in action flms or blockbusters. They're film stars, though not necessarily great actors. And there are those who are great actors, but not necessarily big film stars. Jim Sturgess is both. He's quite obviously a star, the audience likes him, he's a great storyteller and he turned out to be one of the greatest actors I've worked with as well.
I had no confusion about making a superhero film. From the very day one, I knew I will make a movie of this genre which will have an Indian superhero. I never wanted to copy my superhero from any of the Hollywood ones.
I'm ready for all forms of dialogue about the film The Conquest. There will be a lot of political talk, but I don't think the film itself will be scandalous. For the French, there are so many emotions relating to Sarkozy and politicians in general that I think the film will generate a lot of passion, whether it be negative or positive. Above all, it's a fictional film. It was important not to make a documentary and to really pay attention to the images. From the choice of the actors to the mise en scene, the film is completely cinematographic. It's not just a boring political movie.
I would rather make a bad film which does well at the box office than a good film which does badly.
After that really, I spent the majority of the spring going to tons and tons of regional festivals throughout America. Every corner of the country, I took the movie to twenty film festivals or something to that extent. I've lost track. Probably done Q&As 40-50 times at this point. It's always hard to watch something I've made, but I've got a little more objectivity and kind of see the film as not just an extension of myself.
I started doing independent films. My first one was 'Miss Bala,' which was very well-received at film festivals.
'Newton' is a very Indian film. I think, after a long time, people will see an Indian film in its true form. As in the story, the character, it is set in the heartland of India, but it's purely like how there was a time when Hrishikesh Mukherjee used to make sweet Indian films.
Indians can identify with the Indian sensibilities, and rather than taking something from foreign films, it is always good to make a movie which has been enjoyed by a certain audience or in a certain part of India and make it available to a larger audience.
The good thing about the studio is that, when the movie comes out, they will put their marketing and their money behind it, which isn't necessarily true with indie movies, just by the nature of it being an independent film.
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