A Quote by Wally Olins

What I really, hugely, and antagonistically dislike is the attempt to quantify the unquantifiable. And if you are a branding consultant, you have to accept that there are a lot of things you just cannot quantify.

Wally Olins

Quote Topics

Accept Attempt Branding Cannot Consultant Dislike Hugely Just Lot Quantify Really Things

Quote Author

Wally Olins
December 19, 1930 - April 14, 2014

The numbers are there just to help you - at the end of the day you've still got to make the decision. There are certain things the numbers can't quantify: They can't quantify injuries, they can't quantify the weather, they can't give you a number on whether the referee's going to make a good call or a bad call.

Ron Rivera

He that expects to quantify in dollars the gains that will accrue to a company year by year for a program for improvement of quality expounded in [Out of the Crisis] will suffer delusion. He should know before he starts that he will be able to quantify only a trivial part of the gain.

W. Edwards Deming

You really can't quantify what 'Dietland' is.

Marti Noxon

There are things about growing up in a small town that you can't necessarily quantify.

Brandon Routh

I cannot quantify the physics of friendships and do not know exactly how much intense pressure can be applied before these glittery, brittle bonds break.

Mary H.K. Choi

The easier it is to quantify, the less it's worth.

Seth Godin

Athletic toughness is extraordinarily difficult to quantify.

Gabe Kapler

Protests have a value in society that I don't think you can quantify.

Jagmeet Singh

We all know what the moon does to the ocean in the form of tides. Well, we are about 85% salt water; don't you think it is also affecting you? Maybe you cannot quantify that effect along with zillions of other effects, but certainly you are being affected.

Bryan Kest

I have just accepted certain things and it makes it easier. I accept I will get injured. I accept I cannot win every race. I work hard to decrease the chances of those things happening but I accept they will happen. A lot of people don't accept it. They get injured, they go crazy.